If you are reading this, you have probably heard of CPA affiliate programs and their potential in earning you a decent stream of extra income and are currently mulling over the idea of trying it out. Before you sign up for any of the CPA programs available today, you should learn more about this, how you can earn money from them and if they are really feasible for your needs.
CPA is the acronym for Cost-Per-Action. It is also known as Cost-Per-Acquisition. Just like what the term suggests, it is an affiliate program wherein you earn money when an action or an acquisition has been made; say a download of a PDF file or a purchase of a particular product.
Most merchants prefer this for affiliate marketing simply because it is cost-effective. They are only paying their affiliates when an action has been made so they don’t lose a lot of money on clicks only. It is directly opposite to pay per click advertising.
In pay per click advertising, the people using this or putting the ads in their websites and blogs earn money by clicks. It doesn’t matter if the person accidentally clicked on the ads or they have zero intention of purchasing from the merchants featured in the advertisement.
To website owners, monetizing their online space through pay per click advertising might look like the best and the easiest method of earning money. But affiliate programs, particularly CPA also give you a feasible opportunity in earning money.
There are lots of affiliate merchants that offer a high commission percentage per action or per acquisition. Let’s take merchants selling medical gadgets like an alarm system for elderly people, for instance. If the merchant sells this gadget for a $1000 and they are giving 25% commission for every sale, you earn $250 in just one sale.
Earnings are then calculated through a CPA network. There are many ways to cash out your earnings but the usual method is by PayPal or Western Union.
The next question you should be asking is “Is it hard to be an affiliate marketer?” It’s not a walk in the park, for sure. You’d have to shed sweat and maybe even tears to make it work. But it does pay off.
The formula for success looks simple though. You’d need a website first. I’d suggest increasing its site ranking and readership first before signing up for any CPA program, especially those reputable merchants. Most of them require high traffic in the websites they approve. Of course, your website and what it is about should also be relevant to what the merchant is selling.
If your website is all about fashion and you are attempting to sign up for a medical care affiliate program, it wouldn’t be surprising if your application is rejected.
Merchants also have their own specifications in advertising. Some would use the banner method which is basically just putting their advertising banner somewhere in your website. Others, particularly those that give higher commissions, will require you to make articles or content that will tell more about the products they are offering.
If you want to take this program seriously and you really want to earn money, you have to look for a program that is more suitable for your needs. The merchant should be reputable as well. Make sure you check out their payment methods to determine if that form of method is available to you.
Screen the various CPA affiliate programs today. I don’t suggest signing up for the very popular programs as you’ll likely have a lot of competitors. Choose less crowded niche so you have better chances of earning money.