Now that SEO and its benefits are becoming mainstream, more people have been trying to inject this in their traffic generation strategies. This article will also contribute SEO tips to monetize your website.
What is SEO Anyway?
Before anything else, let’s delve deeper into SEO first. This stands for Search Engine Optimization. To say it succinctly, this is a series of methods used to increase your website’s appearances in search engines. Your goal is to ensure that your website will appear when someone makes a search related to it.
You need SEO because you’ll be competing with other websites for traffic. If you are selling goods, for instance, you want them to come to your site and buy something. You can’t do that if your competition has a higher page rank. They show up in search engines first before you do so they usually get the bigger influx of traffic.
What are the benefits of SEO?
SEO offers higher conversions. It allows more potential customers and loyal readers to go to your site. When that happens, you have a better chance of monetizing your site through ads and sponsorships.
It also offers more stability. If you are doing good SEO strategies (not the black hat ones), you have a better chance of getting more stable traffic. After doing hard work for a few months, SEO does its work.
SEO Tips You Should Know
Here are some tips you might find valuable in the whole SEO business:
1. Know your keywords.
Keyword research is imperative especially if you are doing copywriting. Search engines use keywords to pull up websites in their search lists. If your site is seeded with the keywords the readers are looking for, you will surely be presented in the lists.
There are free keyword search tools you can use to find the right keywords to use for your articles and for your whole website. These keywords can also be used as tags or meta tags.
Do not just focus on one-word keywords. Chances are, you already have a large competition with them so your chances of coming up high in search engines are slim. Try using 3-word, 4-word or even 5-word keywords. They are more difficult to incorporate in articles but if you seed a 400-word article 3-4 times with these keywords, it should work in boosting site rankings. Don’t cross out keywords with wrong spelling either.
2. Build links
Link building helps increase your page rank. To put it simply, this is the process of leaving links of your blog or website to other blogs or websites. For instance, if you are doing copywriting, you just include a back link to your site at the end of the article. “Click here to visit my website” or “For more tips, check out my website” should be good starters.
Another way of link building is by adding comments. Visit other blogs relevant to your site and leave a comment. Make sure your comment is informative and not spam-ish. Put a link back to your site at the end of the comment. Try leaving comments to at least 10 blogs each day. It also helps to increase site exposure if you are commenting or linking back from high ranking websites.
3. Use keywords to name your website photos.
Uploading photos to your website? Make sure you use keywords to rename name them. That way, they will show up in search engine photo pages and will help increase site exposure and page rank.
4. Include keywords in your article title.
Come up with catchy titles that will really capture the attention of readers. Make sure you also include keywords in the title. As much as possible, use the keywords at first part of the article.
Give these SEO tips to monetize your website. Keep track of your progress so you know if these methods are working for you.